Agri Expo to feature a record six international pavilions

THE upcoming Agritech Expo Zambia in Chisamba has this year attracted six international pavilions from strong farming countries such as Germany, the United Kingdom, the Netherlands, France, the Czech Republic and Zimbabwe.

The countries to be represented at the international event will each showcase their own specialised products and services to the agricultural community.

“For four years, now the German Agricultural Society has been involved in Agritech Expo Zambia,” says Martin Botzian, head of communication at DLG International GmbH.

“Since 2016, the German Ministry of Food and Agriculture has organised a German Pavilion and DLG supports this strategic investment, bringing German companies to the number one open air expo in Zambia. We see this fair constantly growing from year to year, attracting more and more exhibitors as well as professional visitors and small scale farmers from all over Zambia. It continues to be the gathering place for the agricultural business sector and delivers a very professional platform to meet all the different types of needs.”

Aude Roelly, sub-Saharan Africa area manager at ADEPTA, an organisation of 240 French companies specialised in agriculture and agri-food processing, and convenors of the French pavilion at Agritech Expo, said the Zambian market was exciting because “it is diverse, booming and very professional”.

“We know that agriculture is and will be key in the diversification of the Zambian economy. The vision that is being presented by the Zambian authorities for the development of the sector relies on the private sector (investment, innovation) and the improvement of productivity. Those are very good signs for equipment and machinery providers. The shift in subsidiary, from consumption to production, is also a very good sign that Zambian companies will focus on innovation and value adding and therefore may look into French technologies and know-how,” added Roelly.

Meanwhile, the Holland Pavilion will host 18 Dutch companies, mainly active in the poultry and dairy sectors, accompanied by several Dutch knowledge institutions that are leaders in their field of expertise in agriculture.

According to Joost van Dam, director of the Netherlands Export Combination and organisers of the Holland Pavilion Zambia needed to acquire resources such as capital, expertise and equipment in order to realise its full potential.

“Dutch companies can provide some of the required inputs owing to the strong position of the Netherlands in global dairy and poultry value chains,” Van Dam said.

He said the Netherlands has had long standing involvement in Zambian agriculture.

“For example, it previously supported agriculture training colleges. Through various business support instruments, the Netherlands is currently supporting an irrigation scheme that primarily benefits small scale outgrowers,” said Van Dam.

And United Kingdom’s Department of International Trade Southern Africa advisor for trade and investment in Jelena Duza said Zambia had immense trade and investment potential in the agricultural sector.

“This year, we have chosen Agritech Expo as an important platform to allow UK companies to access this potential and make an important contribution to the industry in Zambia. The UK Pavilion will be showcasing the best of British agricultural technologies. Visitors can expect to meet with exhibitors with a focus on livestock, mechanization, seed and crop protection, and agro-processing,” said Duza.

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